Recently incorporated into the Airbus Group, Arianespace markets and operates space launch systems developed by the European Space Agency (ESA), specifically the Ariane and Vega launchers.
Website: www.arianespace.com
Instagram username: @Arianespace
As part of a visibility enhancement strategy, Arianespace identified Instagram as a top-priority channel of communication.
Like its competitors, it opted to use Instagram as a real lever of influence by revamping and differentiating its visual identity.
Arianespace chose HapTag Media to support it in evolving its visual identity on Instagram and to make its account visibility more dynamic:
